Monogram

Made By Monogram

"Monogram" "Brand Strategy" "Communications Consultancy" "Graphic Design" "Visual Identity" "Campaign" "Coco Republic"

FIELD NOTES: Logo & Blog Masthead designfieldnotes.com

Coco Republic

Project

Field Notes – Blog

Overview

Coco Republic are a leading Australian furniture and home design brand with over 35 years of experience. In addition to a wide range of unique products sourced from around the globe, they offer a range of services including: interior design, property styling and an interior design school.  

Goal

Coco Republic felt a blog would be the perfect place to store the vast amounts of content their team accrue while traveling the world. We helped them develop a strong, clear brand message as well as an understanding of how to make this library of material relevant to their customers. “Field Notes, Your Guide to the Great Indoors” is now a tool that allows Coco Republic to share examples of outstanding Australian style and show visitors how they can bring it into their own homes, while demonstrating Coco’s passion for those truly special worldly finds.

Scope

Strategy, Logo, Typeface Creation, Blog Design, Business Cards, Production

Results

1100 sign ups
15000 hits
seven weeks

“I must say I can be hard
to impress and I was blown away...”

Helen Lennie, Director, Signature Prints

Monogram Design Field Notes Home Page Screen

FIELD NOTES BLOG: Home Page

Monogram Design Field Notes Blog Pages

FIELD NOTES BLOG: Post Pages

Monogram Design Field Notes Blog Business Cards

FIELD NOTES: Business Cards

 

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